Mobile Apps The Ultimate Tools For Marketing and Advertising

Mobile Advertising is an essential pillar of a successful online marketing strategy for 2011 and beyond. You must understand I am talking about connecting with people across the Social Networks, FaceBook, Linkedin, MySpace, Twitter, and YouTube and many others…..

Mobile Apps represents the next wave for marketing and advertising online. Newer phones, better technology, open minds and tighter budgets have created a huge demand for the ideal way to reach a targeted audience. Add to that mobile’s potential to drive traffic to channels such as Retail, Websites, Entertainment and Resturant. Here is an Opportunity to take advantage of a growing market place with only about 7% of business begining to embrace this form of adverising.

Global Mobile Advertising Apps connect active, on-the-go consumers with the real-world brands, coupons and services they seek. Companies must offer complete mobile solutions across key advertising verticals such as food, automotive, entertainment, retail, travel, financial services, and many others. Innovative ad placements create captivating mobile experiences that engage consumers on multiple levels. Have you been noticing SMS and QR Codes alsmost everywhere you look!
Short Message Service (SMS) is the text communication service component of … SMS text messaging is the most widely used data application in the world,
A QR Code is a matrix barcode (or two-dimensional code), readable by QR scanners, mobile phones with a camera, and smartphones. The code consists of black …
Aztec Code – High Capacity Color Barcode – Mobile tagging

Mobile Payments will likely emerge as the way to pay, ultimately eliminating your dependence on credit and debit cards, check—and even cash. Mobile devices are on the forefront of revolutionizing how consumers monitor finances, make purchasing decisions and pay for transactions. Planning for this change will help position all of us for success in mobile commerce.

Mobile Video: Lastly, with the explosion of Internet video consumption, it is assumed that mobile video will also be largely adopted in the coming years. While video isn’t a huge focus for advertisers right now and many cite broadband and technology inadequacies as barriers but now with the launch of 3G and 4G phones this not be a issue.The number of mobile video viewers in the U.S. will grow nearly 30% in 2010 to reach 23.9 million, according to eMarketer’s forecasts, representing a reach of about 7.7% of the total U.S. population and just under 10% of mobile phone users. Those numbers are set to double by 2013 and increase still further in 2014.
My question to you, is your business using the next wave in Advertising? Do You have a Mobile App for FaceBook?
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